Arbitron mobile devices study

Audio | Nielsen

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Audio is everywhere these days. It’s available on multiple platforms and devices, and it engages millions of listeners. In fact, radio alone reaches almost 270 million American listeners each week. That’s why Nielsen measures audio and makes it easier for advertisers to effectively value the ...

Audio | Nielsen

Goin' Mobile - Audio | Nielsen

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While many “Goin’ Mobile” respondents listen to the radio while driving, smartphone use is the focal point and radio listening decreases when they use their devices. Radio needs to become a more significant part of the in-car smartphone menu. Nearly every “Goin’ …

Goin' Mobile - Audio | Nielsen

Goin Mobile Exec Summary final - arbitron.com

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Mobile has emerged as the new mass distribution medium, with more than four billion mobile devices worldwide—topping televisions, radios, and personal computers. This study is a result of Arbitron’s interest in assessing how consumers perceive and use smartphones and attendant technologies. Goin’ Mobile – Study Goals

Goin Mobile Exec Summary final - arbitron.com

Jacobs And Arbitron To Unveil Results Of Mobile Devices ...

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A JACOBS MEDIA and ARBITRON study examining how consumers are using mobile devices will be revealed during the 2010 RADIO SHOW held SEPTEMBER 29th-OCTOBER 1st at the WASHINGTON CONVENTION CENTER.

Jacobs And Arbitron To Unveil Results Of Mobile Devices ...

Insights | Latest Consumer Insights and Trends | Nielsen

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Our insights delve into consumer trends, behaviors and activities, giving brands, publishers, marketers and agencies the inside track on how to engage with people across screens, stores and platforms.

Insights | Latest Consumer Insights and Trends | Nielsen

Arbitron Study Shows 35 Million ‘Premium’ Listeners ...

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1/14/2010 · Arbitron found that in a typical day, Sirius XM in-car listeners spend 71% of their time listening to Sirius XM compared with 17% of their time listening to AM/FM radio, and 5% of the time using mobile devices. Scarborough data from Arbitron revealed that Sirius XM …

Arbitron Study Shows 35 Million ‘Premium’ Listeners ...

The Arbitron Airport Advertising Study - Normal Communications

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The Arbitron Airport Advertising Study represents the first comprehensive analysis of the airport media audience and their consumer profile. This industry study is the fourth in a series examining the power and impa ct of out-of-home/outdoor advertising: • 2001: The Arbitron Outdoor Study, a comprehensive examination of traditional

The Arbitron Airport Advertising Study - Normal Communications

Jacobs Media And Arbitron Are 'Goin' Mobile' | AllAccess.com

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At the 2010 NAB/RAB RADIO SHOW, ARBITRON and JACOBS MEDIA are showcasing key findings from their collaborative study "Goin' Mobile," which examines the impact of the smartphone on consumers …

Jacobs Media And Arbitron Are 'Goin' Mobile' | AllAccess.com

The Infinite Dial 2013 Navigating Digital Platforms

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»In January/February 2013, Arbitron and Edison Research conducted a national telephone survey offered in both English and Spanish language (landline and cell phone) of 2,021 people aged 12 and older. »Data were weighted to national 12+ population figures. »This is the 21st study in our series dating to 1998.

The Infinite Dial 2013 Navigating Digital Platforms

Mobile Posse - Wikipedia

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This service was recently the topic of an independent study that reviewed how home screen messaging reaches customers and compares to other device uses. Study. In a July 2013 uncommissioned study done by Arbitron Mobile, consumers who installed Mobile Posse's Home Messaging Tool were followed and their behavior analyzed.

Mobile Posse - Wikipedia

© 2012 Arbitron Inc. and Edison Research

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»In January/February 2012, Arbitron and Edison Research conducted a national telephone survey offered in both English and Spanish language (landline and cell phone) of 2,020 people aged 12 and older »Data were weighted to national 12+ population figures »This is the 20th study in our series dating to 1998 »These studies provide . estimates

© 2012 Arbitron Inc. and Edison Research

For Mobile Gaming, the iPhone Rules - eMarketer

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3/4/2013 · For a majority of consumers, games are a crucial part of the smartphone experience, and the iPhone is smartphone gamer’s platform of choice, according to a December study from Arbitron Mobile. Analyzing the behavior of 12,000 US Android, iPhone and BlackBerry users who had installed the Arbitron ...

For Mobile Gaming, the iPhone Rules - eMarketer

Arbitron Study of Satellite Radio Shows More Than 35 ...

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Arbitron Study of Satellite Radio Shows More Than 35 Million 'Premium' Listeners ... and 5% of the time using mobile devices. Significantly, the Arbitron study revealed that past week SIRIUS XM listeners indexed higher on key audience attributes - education, income, and receptiveness: Highly-educated audience. 56% of SIRIUS XM listeners ...

Arbitron Study of Satellite Radio Shows More Than 35 ...

Study: 32 Million Listen to Sirius XM Radio Weekly – Adweek

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Sirius XM Radio may have 18.5 million subscribers, but it has 32 million weekly listeners, according to study conducted by Arbitron for the satellite radio company.

Study: 32 Million Listen to Sirius XM Radio Weekly – Adweek

New Research Study Reveals Mobile Posse's Home Screen ...

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5/31/2013 · MCLEAN, VA--(Marketwired - May 31, 2013) - Mobile Posse, the industry leader in mobile home screen messaging, shared the results of a study conducted by …

New Research Study Reveals Mobile Posse's Home Screen ...

Arbitron Study of Satellite Radio Shows More Than 35 ...

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Arbitron's study showed that more than 35 million total adult listeners tune in to SIRIUS XM, 32 million of which are weekly listeners. The study found SIRIUS XM listeners prefer satellite radio ...

Arbitron Study of Satellite Radio Shows More Than 35 ...

Arbitron Inc. - The New York Times

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9/30/2013 · Arbitron Inc. financial and business news, updates, and information from The New York Times and other leading providers. ... radio and range of electronic devices…

Arbitron Inc. - The New York Times

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x 2003: The Arbitron National In-Car Study, a detailed profile of the shopping habits of mobile Americans and their exposure to out-of-home media, including radio and outdoor. All reports in the Arbitron Out-of-Home Media series can be found at www.arbitron.com. This study explores the size, characteristics and behavior of airline travelers. Most

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Arbitron Out-of-Home Digital Video Display Study Yields ...

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Arbitron Out-of-Home Digital Video Display Study Yields Insights. Articles focus on deployment case studies, hardware, software and service options, and everything else about narrowcasting, in-store tv networks, captive audience networks, and shopper marketing

Arbitron Out-of-Home Digital Video Display Study Yields ...

RADIO ONLINE

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The study found that in a typical day, Sirius XM listeners spend 2 hours and 45 minutes in their vehicle and they spend 71% of their time listening to Sirius XM compared with 17% of their time listening to broadcast radio, and 5% of the time using mobile devices. The Arbitron study also revealed that 56% of Sirius XM listeners graduated from ...

RADIO ONLINE

Arbitron and CIMM release cross-platform insights from ...

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6/11/2012 · *Android/BlackBerry Devices. For the CIMM cross-platform pilot, Arbitron defined “at-work” as video consumption that took place whenever the Arbitron PPM indicated the panelist was “out of home” and when consumption took place on a PC that was registered with the study as work or dual-use.

Arbitron and CIMM release cross-platform insights from ...
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